ID: 1023 Date: 1990s Title: I must increase my bust Gender: Female Classification: Fun Rhyme: I must, I must increase my bust, 'Cos then, cos then, I can attract men, And get a job, a job, Working as a blob, At Jenny Craig, Jenny Craig, So they can all catch my plague, And get fat, get fat, So what do you think of that? (Christchurch, 1990s) -- I must, I must, Increase my bust, The bigger, the better, The tighter the sweater, The boys depend on us. (NZ, 1990s) -- Background Info: Comment on this rhyme in Knapp, 1976:84-85: We can, we can, we know we can, We can, we can, we must. We can, we can, we know we can, Increase the bust. (1975) We must, we must, Increase our bust, The bigger the better, The tighter the sweater, The boys like you better, And so we must. (1975, Knapp) "The girls' tone is militant, although there is a strong note of mockery, too." == Keywords: modern culture, stereotype, body image Location: Various NZ Group size: 2 Incidence: 2